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iCAN 4.9.1 Update: Enhanced Visibility into Your Advertiser Reported Data

Michael Lieberman

Michael Lieberman

Vice President of Innovation

June 6, 2025
iCAN 4.9.1 Update: Enhanced Visibility into Your Advertiser Reported Data

What’s New in iCAN Update 4.9.1?

We’re excited to announce an enhancement in iCAN version 4.9.1, designed to bring even more clarity to your data reporting!

Enhanced Metrics for Advertiser Reported Source Files

We’ve improved our Advertiser Reported reporting by adding crucial new metrics directly to the Source Files pop-up window. Now, when you review your uploaded source files, you can instantly see a detailed breakdown of your records, including how many were submitted, identified, dropped, and matched. This enhancement offers a transparent view into the processing stages of your advertiser-reported data.

Why This Update Matters

This key improvement in 4.9.1 gives you a much clearer understanding of your Advertiser Reported data flow. By seeing the counts for submitted, identified, dropped, and matched records directly in the Source Files pop-up, you can:

  • Quickly assess the completeness and initial acceptance of your data uploads (submitted records).
  • Understand how many records are recognized by the system (identified records).
  • Easily pinpoint how many records could not be processed and why (dropped records), allowing for faster troubleshooting.
  • Clearly see the volume of records that successfully contributed to your attribution analysis (matched records).

This update empowers you with more immediate and actionable insights, helping you ensure data quality and better interpret your attribution results.

Want to see it in action? Connect with Tim Daher or schedule a demo today.

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