How Features Get Built with Zachary Loughridge, Lauren Haven, and Cody Thurber

In this episode of [radically candid], host Ava Hinds sits down with [cognition]’s Development team, Zachary Loughridge, Lauren Haven, and Cody Thurber. In this conversation we talk about how the platform is actually built behind the scenes. Who’s This Conversation For? This conversation is for anyone curious about how software engineering teams actually operate, professionals […]
DV360 Campaign Visibility & Flight-Level Impression Goals
New: DV360 Campaign Visibility Managing cross-DSP campaigns is now easier. Track DV360 campaigns alongside Amazon DSP in a single dashboard, eliminating the need to jump between platforms to compare performance, budgets, and spend. What You’ll See How to Use It Enhancement: Flight-Level Impression Goals in Media Studio Media Studio now supports flight-level impression goals. What […]
Streaming TV Cheat Sheet: What to know about the sunsetting of Hulu

Hulu is going through the biggest change in its history, and most media plans haven’t caught up yet. The standalone app is being phased out, but the audience, the inventory, and the ad products aren’t disappearing. They’re moving inside Disney+. The Walt Disney Company‘s premium streaming platform is consolidating two of the biggest libraries in […]
From Client Request To Live Feature In Ad Tech with Travis Pedersen, Product Manager @ [cognition]

In this episode of [radically candid], host Ava Hinds sits down with Travis Pedersen, Product Manager at [cognition], for a conversation about how products actually get built in ad tech. He breaks down the work happening around Headless Analytics, bulk tools, and stitching together the full customer journey across DSPs. Who’s This Conversation For? This […]
How to Build a Career in Streaming TV with Alexandra Mills, Director of People @ [cognition]

In this episode of [radically candid], host Ava Hinds sits down with Alexandra Mills, Director of People at [cognition], for a conversation about how to build a career in Streaming TV. Alex shares what actually gets a candidate noticed in a fast-growing company, why curiosity and caring matter more than a perfect resume, and how […]
Streaming TV Cheat Sheet: What to know about advertising on Peacock

Peacock is one of the few platforms where the price you pay and the attention you get tell the same story. With reality hits like Love Island USA returning this month and the World Cup kicking off June 11, that story gets louder. NBCUniversal‘s premium streaming platform brings together franchises, originals, hit films, and live […]
Custom Audience Dashboard for First-Party Data
A new update rolling out across the [cognition] platform. This update brings greater transparency to first-party data audiences with a new Custom Audience Dashboard in Data Studio. New: Custom Audience Dashboard for First-Party Data Managing first-party data audiences just got a lot more transparent. A new dashboard under Data Studio > Custom Audiences bridges the […]
Streaming Audio Cheat Sheet: Pandora

Pandora sits inside SiriusXM Media, which reaches 41 million monthly listeners and 87% of Pandora’s listening is ad-supported, meaning almost every listener on the platform is reachable by your ad. Pandora extends your media plan into the hours and devices where screens aren’t an option. Meet Your Audience: The Loyal Majority In an era of […]
Ad Tags, Expanded DV360 Support, and a Fresh Email Look
Three updates rolling out across the [cognition] platform. The updates include, taking the guesswork out of Ad Tag creation in our Ad Server, expanding our DV360 integration in Data Studio, and giving our system emails a fresh new look. Enhancement: Smarter Source Folders for Ad Tag Generation Generating a new Ad Tag in our Ad […]
Streaming TV Cheat Sheet: What to know about advertising on Paramount+

Paramount+ has evolved from a streaming service into a unified entertainment ecosystem. Paramount+ closed 2025 with 79 million paid global subscribers, and the Paramount Skydance + Warner Bros. Discovery merger will combine Paramount+ and HBO Max into a single platform with a projected 200 million subscribers, a direct challenger to Netflix and Disney. Just one […]