Media Studio: Media Type Column Added to Campaign Manager and Export CSV

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Sort & Filter by Channel

Campaign Manager in Media Studio will now feature an additional column for campaign Media Type. This will allow for sorting and filtering of the media types: Streaming TV, Online Video, Display, and Audio.

This means faster campaign analysis by media channel without ever leaving Campaign Manager.

Example from Media Studio in the [cognition] platform

Media Type in Export CSV

The Media Type column is also included when you use Export CSV from Campaign Manager. This gives you cleaner reporting and easier pivoting on your media mix when working in CSV or Excel, no manual tagging or guesswork required.

Example of the new exported CSV sheet

How to Use It

In Campaign Manager, look for the new Media Type column to sort and filter when reviewing campaigns.
When exporting, use the updated Export CSV to segment and report on campaigns by media type.

Want to see how media type filtering can streamline your campaign reporting?

Connect with Amber Daniel or Tim Daher here to learn more.

Or schedule a demo today!

Key Points

How quickly can you break down campaign performance by channel?

Media Studio now lets you sort and filter by Streaming TV, Online Video, Display, and Audio, and it carries into your CSV exports too.

 

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