Product Updates

Custom Dataset Names and Automated 1PD Uploads

Collin Davis

Chief Technology Officer

What’s New in [update 4.8.6]?

Custom Dataset Names for Automated First-Party Data Uploads

We’ve enhanced our FTP upload method for First-Party Data! Users can now define custom dataset names during the upload process. Additionally, since Audience names are automatically generated from dataset names, you can now assign custom names to your audiences as well. This gives you greater flexibility and control over your data organization.

Updated Endpoint in Analytics API

The PolkSales endpoint has been upgraded to support querying data for multiple advertisers simultaneously. Previously, users were limited to retrieving data for just one advertiser at a time. This update streamlines workflows and boosts efficiency for multi-advertiser analysis.

Want to learn about how this can work for your Streaming TV ad tech stack? Schedule a demo to learn more.

Key Points

Custom Data Naming: Assign custom names to first-party datasets and audiences during FTP uploads for better organization.
Efficient API Queries: The PolkSales API endpoint now supports querying multiple advertisers at once to streamline analysis.
More Control: These updates provide greater flexibility and efficiency for managing and analyzing your data.