Streaming TV Cheat Sheet: What to know about advertising on Peacock
Peacock is one of the few platforms where the price you pay and the attention you get tell the same story. With reality hits like Love Island USA returning this month and the World Cup kicking off June 11, that story gets louder. NBCUniversal‘s premium streaming platform brings together franchises, originals, hit films, and live […]
Streaming Audio Cheat Sheet: Pandora
Pandora sits inside SiriusXM Media, which reaches 41 million monthly listeners and 87% of Pandora’s listening is ad-supported, meaning almost every listener on the platform is reachable by your ad. Pandora extends your media plan into the hours and devices where screens aren’t an option. Meet Your Audience: The Loyal Majority In an era of […]
Streaming TV Cheat Sheet: What to know about advertising on Paramount+
Paramount+ has evolved from a streaming service into a unified entertainment ecosystem. Paramount+ closed 2025 with 79 million paid global subscribers, and the Paramount Skydance + Warner Bros. Discovery merger will combine Paramount+ and HBO Max into a single platform with a projected 200 million subscribers, a direct challenger to Netflix and Disney. Just one […]
The 2026 Advertiser’s Guide to Streaming TV
The U.S. Streaming TV ad market is approaching $40 billion, and $7.4 billion of that is being lost to fraud. The rest? Mostly invested without a clear feedback loop to know what’s actually working. That’s the reality that prompted this collaboration between State of Streaming and [cognition]. Together, we built a guide that connects the […]
Behind the Build of Q1 Product Innovation with Michael Lieberman, VP of Innovation at [cognition]
In this episode of [radically candid], host Ava Hinds sits down with Michael Lieberman, Vice President of Innovation at [cognition], to recap what the team has been building in Q1 and where innovation is headed for the rest of the year. Who’s This Conversation For? This conversation is for anyone who wants to understand the […]
Streaming TV Cheat Sheet: What to know about advertising on Disney+
Disney+ is the only streaming platform where the content IS the brand. Marvel, Star Wars, Pixar, Disney Animation, and National Geographic under one roof, no other publisher owns this density of culturally embedded IP that spans generations. And it’s no longer just a family library. The ESPN hub and the full Hulu app merger are […]
How Design Drives Real Business Growth with Renuka Lakra, Senior UX Designer at [cognition]
In this episode of [radically candid], host Ava Hinds sits down with Renuka Lakra, Senior UX Designer at [cognition], for a conversation about why design is one of the most undervalued growth levers in business. Renuka shares her perspective on how great UX closes the gap between a product and the people using it, why […]
How Culture Is Built Not Just Talked About with Bill Schomburg
In this episode of [radically candid], host Ava Hinds sits down with Bill Schomburg, one of [cognition]’s founding advisors, to go all the way back to the beginning and explore how culture, values, and relationships built the foundation for everything the company is today. Who’s This Conversation For? This conversation is for anyone who wants […]
Streaming TV Cheat Sheet
1.) Tubi Subscription fatigue has hit a breaking point, with households spending an average of $69/month on streaming. Viewers are flocking to FAST (Free Ad-Supported TV) and Tubi is leading the charge. Learn about Tubi here or click the thumbnail below. 2.) Netflix After years of holding out against commercials, Netflix finally flipped the script on what “premium streaming” […]
Account Management 101: What It Means and How It Works with the Account Management Team
In this episode of [radically candid], host Ava Hinds goes deep into the world of Account Management with four Enterprise Account Managers at [cognition]. From what the role actually looks like day-to-day to the soft skills that separate good AMs from great ones, this episode is an honest, inside look at what it takes to […]
